BACKSTORY

My love for literature began in my teenage years, when novels became a medium that echoed my deep-seated needs and provided a canvas for my imagination and emotions. Despite this artistic inclination, I chose to pursue engineering as my field of study, always keeping the flame of art and literature alive in my heart.

My passion for cinema and art naturally followed, leading me to seek ways to bridge my technical expertise with my creative aspirations. This journey culminated in my decision to pursue an MBA, a path that allowed me to marry the objectivity of engineering with the subjectivity of the management field.

I began my professional career as a journalist at Donyaye Eghtesad newspaper, where I quickly discovered my talent for crafting compelling narratives. Shortly thereafter, I joined Digikala, dedicating nearly a decade to various roles. Starting as a copywriter and content expert, I progressed to the position of Content and SEO Supervisor. During this time, I collaborated with numerous brands and organizations, shaping their content teams and establishing essential content marketing strategies.

Joining Ragge, with a particular focus on Mobilex, has been one of the most exciting chapters of my career. Mobilex’s unique and distinct identity presents a perfect opportunity to blend my passion for art and writing with marketing and commercial objectives. This role allows me to bring my diverse background to the forefront, creating meaningful connections through the art of storytelling in the digital ag

ON THE LOOKOUT FOR

My path forward involves exploring the ever-evolving landscape of digital marketing and content strategy, always seeking to push boundaries and set new standards. I am particularly inspired by the potential of emerging technologies such as AI and data analytics to revolutionize how we understand and engage with audiences. These tools can provide unprecedented insights, allowing us to create more personalized and impactful content.

I believe in the power of storytelling to not only drive commercial success but also to connect on a human level, inspiring and engaging communities. Ultimately, my goal is to be at the forefront of the intersection between creativity and technology, driving innovation that enriches both the market and the human experience. By continuously learning, adapting, and experimenting, I aspire to leave a lasting impact on the industry and the audiences we serve.